AppTweak’s App Page Preview (App Store) or Store Listing Preview (Google Play) allows you to upload several different icons to test which version looks best in both modes. Another great tip for Android is to use a transparent background in the app icon (as exemplified by Spotify below) so that it adapts to the user’s preferred mode. Typically, you want your app icon to look polished on both white and black backgrounds. For example, you should use contrasting colors in both modes. When designing your app’s icon, keep in mind that they should look as good in dark mode as in light mode. Headspace’s app icon as shown in AppTweak’s App Page Preview for the App Store (US). The unembellished icon depicts the simplicity of the app’s UX (user experience) and lets users know what to expect after downloading the app. For example, Headspace has a very simple app icon, which consists of its logo on a white background. Examples of apps that stand out by using vibrant colors.Īnother way to choose the colors for your app icon is to reflect on your brand colors. The most eye-catching icons include Photo Editor Pro, Piscart Photo & Video Editor, GuitarTuna, Fender, and Guitar Tuner. In this example, we see many apps have used bright colors to stand out amongst competitors. Simple app icons drive much more conversion than complex ones. Don’t use too many colors either – one or two main colors should be enough. Take the time to think about how to make your icon stand out in the search results:īright colors can help an app attract the user’s attention. To design a good app icon, make sure that the colors align with your brand. Tip #3: Choose the right colors for your app icon Finally, PlantIn, Planty, and PlantNet all focus on plant imagery but miss out on the easy identification element in their app icons. Though Seek and PlantSnap have used creative elements in their icons to display a purpose related to tech and plants, the icons aren’t clear enough for the purpose to be relayed on their own. In the image above, live search results are shown for “plant identifier.” Apps like PictureThis and PlantID convey to the user a clear app functionality – both show a plant within an image outline in their icons while keeping the designs simple. Live search results for “Plant identifier” on the US App Store. Design your app icon keeping in mind what you are offering to your end users. Therefore, think about your brand and the services you offer, your unique value proposition, your app’s use, and its main benefits. You don’t want to create an abstract app icon that will leave users unable to grasp what your app is about. While it’s true that you should not clutter your icon with too many details, make sure your app icon is concise and conveys your app’s main functionality. Tip #2: Your app icon should communicate your app’s purpose Examples of free games (sports) icons with simple designs on Google Play. The following example shows the top free sports games on Google Play that stand out with simple designs, focusing on one object only. So if your app icon is too complicated, it may confuse users and fail to communicate what your app is about. An app icon that shows multiple features or a lot of details can appear too cluttered. Therefore, your app icons should be clear and simple to understand. People seek the easiest way to get what they want. Have a look at these 10 expert tips and best practices to design an optimized app icon.įollow these comprehensive guidelines to optimize your entire app product page on iOS and Android It is not only important to design an app icon that is unique but also to depict the app’s main functionalities. The goal behind an app icon is to immediately grab the user’s attention and drive them to download the app. With over 2 million apps on the App Store and Google Play, it is crucial for apps to have an optimized icon and stand out from competitors. Just like in real life, first impressions matter a lot on the app stores. App icons play a very important role in the click-through rate (CTR) of a mobile application.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |